Skating, art and nature
Element is a global lifestyle brand with roots in skateboarding, art and nature. Johnny Schillereff, an avid skateboarder, artist and outdoor enthusiast, pursued his passions and founded Element in 1992, creating well-finished products designed for durability and inspired by workwear, outdoor and military aesthetics. Element is now part of the brand portfolio of the US Boardriders Group.
No to the Status Quo
Element says no to the status quo and pushes for a higher standard instead. To bring perfect technical function into harmony with the original Element style and to blur the boundaries between streetwear and outerwear. Driving sustainability forward is also a core theme and is visible in all product lines of the Boardriders Group brands, especially in the outerwear, boardshorts and new outdoor range. For example, across the entire brand portfolio of the Booardriders Group, the Group’s CO2 emissions are being continuously reduced through cooperation initiatives and the use of recycled materials is being greatly expanded.
New materials bring many advantages: That is why Element works with strong partners. In the field of functional textiles, the company has made a conscious decision to use Sympatex as an environmentally friendly, fully recyclable and climate neutral membrane in a number of new models. The highly functional Sympatex membrane offers 100% waterproof and windproof protection, is optimally breathable and can be completely recycled.